The normal lifetime of an incandescent lightbulb is 1,000 hours. Assuming that your 100-watt bulb is brand new, it will consume 100 kilowatt hours until it burns out. At $.09/kwh, this will cost you at least $9.00 (it could be $25 or more depending on your utility rates.)
A replacement CFL bulb will cost you less than $5.00 and its energy usage during the same 1,000 hours will only cost you $2.07. Thus, you clearly come out ahead during the first 1,000 hours. After that, you will continue to spend only $2.07 for each 1000 hours of use as compared to the $9.00 you were spending. And you avoid the extra cost of $1.00 or so for a new incandescent bulb each 1000 hours.